Wild Forever Initiative
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Welcome to the section of this website dedicated to the Wild Forever Initiative. This is an ongoing program aimed at defending animal rights. DOMAIN CERVUS is therefore a socially responsible company that supports the Wild Forever Initiative.

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The Goal of the Wild Forever Initiative

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There is so much suffering on Earth... Given the consequences of human overpopulation on Earth, it is only natural to protect animals, and doing so is also urgent in light of the massive extinction of species and the loss of their habitats. Animals are profoundly affected by human activity.

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To be as effective as possible, the Wild Forever Initiative identified two possible strategies:

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- Taking local action to rescue wild animals: this is very beneficial and useful for directly saving animals in distress, but it would not fundamentally solve the problem, and the rest of the world’s animals would not be helped. 

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- Advocating for animal rights in a meaningful and comprehensive way. This way, all animals around the world could have a chance to be helped. This is the path that was chosen.

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Metaphorically speaking, Wild Forever Initiative prefers to address the root cause of the problem rather than save a single fruit and let all the other fruits on the tree die.

Wild Forever Initiative hopes to bring about change at the national and global levels through various channels in order to advocate for animal rights.

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How does this translate into concrete action? 

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To start with, petitions will be filed with the National Assembly to bring about changes in the law. 

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The DOMAIN CERVUS Commitment​
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Today, our focus is on developing products and growing the company.
But we have another ambition beyond sales: to use the company’s voice and influence to raise awareness of the Wild Forever Initiative.

 

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The Ethos of the Wild Forever Initiative
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Because every creature deserves respect.
A better world begins with greater awareness of environmental and animal issues.

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How Can You Help?

 

Your support is essential. Please don’t hesitate to sign the petitions we’ve organized. It only takes a few minutes, and it’s very important.

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